Be successful.It’s okay.

Image courtesy of Griselda Flores

Image courtesy of Griselda Flores


If you’ve read Variety Latino, one of the most entertainment known Latino-based media organizations, you've probably have come across the name Griselda Flores. The entertainment writer who has produced hundreds of articles for the publication.

In just her short amount of time in Hollywood, her dedication has lead her to be named one of the Top 40 Latinos in U.S. Media by the Huffington Post.

Griselda has interviewed countless celebrities and she cover all the major entertainment events like Latin Grammys, Oscars, Golden Globes. Always highlighting the contribution by Latinos in the industry. He job has taken her to all the right places with the right people, but she attributes every single opportunity to hard work. For Griselda, work ethic is uncompromisable.

“It’s okay to dream big, it’s okay to be ambitious and it’s okay to be successful. Aim high, you can have it all but having it all means sacrificing, prioritizing, working very very hard and staying humble along the way.
— Griselda Flores

But to understand Griselda’s success, we need to understand her past and what led her to where she is now.  

Griselda was born in Illinois and shortly after, the family moved to Zacatecas Mexico, her mother's home state. Her mother was the sole provider for the family. Here the family of six, made a life for three years. Soon after, the family returned to the States, but Griselda says she had a difficult time adjusting.

Griselda, the youngest of four, aside from growing up in a home with little means, she recalls her childhood memories filled with happiness. Of these memories, she remembers her mother cooking meals everyday, the family strictly speaking Spanish at home and their love of listening to Mexican music, “we were very, very Mexican,” she said.

After a summer internship in Los Angeles, the Chicagoan native moved to Hollywood after graduation from Columbia College. “I knew I had to come back,” she said. So Griselda packed her bags and moved to the city of angels. “[I] came to L.A., with no job offer or anything.” Griselda said.

She has interviewed an array of celebrities and despite working in the entertainment industry, says she’s just a humble person, and doesn't play into the stereotypical role of the “Latina Reporter”.

“I'm not into the whole wearing tight mini dresses and being just a pretty face on television...

I want my name to be known because I’m a hardworking journalist and for people to remember my name because of something I wrote or create.
— Griselda said.

When ask about the story she’s most proud of, Griselda said it was interviewing Gael Garcia Bernal, about his film, Rosewater. Where she not only was able to speak to the actor about the film but also about the political state of Mexico, and the disappearance of the 43 students from Ayotzinapa, a topic of significance to her.

One of Griselda’s passion is fútbol. Her love for the sport stems from her father, a soccer coach. “The memories I have from my childhood, is going to soccer matches every weekend.” Griselda said. She even participated on an ESPN Deportes contest to go to the 2010 World Cup held in South Africa, and was the only female finalist.

Griselda says is most inspired by hard working people, like the DREAMers, the undocumented individuals who were brought to the U.S. by their parents. She has high hopes for them to achieve every single dream they have.


[This article was originally created and published for ChicaFresh]